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Learn the top design principles and how to apply them to designing your flyer ads for marketing...


The type of flyer a business decides to use depends on what needs the marketing campaigns want the flyer to meet...

TELEVISION ADVERTISING: The Best Ways to Use Television to Market Your Business

We will look at the most common and significant forms of television commercials for marketing your business...

The Undeniable Benefits Television Advertising Offers to Your Business

See the benefits television commercials can add to your marketing campaign...


Marketing works best with the right forms means to target your ideal customers. Learn the basic forms of broadcast marketing.


Why advertising using radio and television channels is a great and effective way to promote a product or brand.


See why print media advertising remains the best option for advertising your business...

Using Print Media to Market Your Business

Exploit the benefits of using print media to market and promote products and also reach a wider target market...


Traditional marketing channels you should know about...

TRADITIONAL MARKETING: It's benefits for business marketing

What are is traditional marketing, what are it's benefits? Read on....

The Difference VALUE PROPOSITION Makes in Marketing Your Business

The importance of value proposition in marketing and building your brand

Why Every Entrepreneur Needs a Marketing Strategy

Why marketing strategies are important for businesses...

Examples of Top Brands and the Effects of Their Brand Colours

Top Brands, their brand colours and lessons we should learn from them.

The Value of Branding Colours to Businesses

Why do businesses need specific colours for their branding and marketing?

5 Top Mobile Marketing Strategiez, their Pros and Cons

Learn how to boost your sales with mobile marketing

5 Unbeatable Benefits of Mobile Marketing

Top reasons why mobile marketing should be your marketing campaign strategy...

How to Boost the Productivity of Your Business and Marketing Campaign Using the 80/20 Rule

Real life applications of the Praetor Principle in Business and Marketing.

One Secret that Would Positively Change the Position of Your Business Forever

The 80/20 rule of digital marketing

Truths and Myths About Network Marketing You Need to Know

The hidden truths about the network marketing business sector.

What is Network Marketing? It's Pros, Cons With Examples

Find out what network marketing really is, its advantages and disadvanges with real examples.

How to Build Brand Authority in Your Business

This piece uses the components of Brand authority to show how you can become an authority in your industry.

5 Reasons Why Authority Marketing is the Best Marketing Strategy Your Business Can Adopt

Find out why your business needs authority marketing. This short read gives an intro into the world of authority marketing.

How to Become an Affiliate Marketer in Five Easy Steps

Become an affiliate marketer with five simple steps and make money at ease.

How to Market Your Products Without Stress Using Affiliate Marketing

Discover how to market your products without stress through affiliate marketing.

Four Things You Should Know About Niche Marketing

Niche marketing and the values it adds to businesses.

The Difference Between Branding and Marketing in Business

This 2 minutes read explores the difference between marketing and branding

Five Reasons Why Brand Names are Vital to the Success of Your Business

Five top values brand names add to businesses as a whole.

What are Logo Mock-ups? Why Logo Mock-ups are Important

What are Logo Mock-ups? How are they important in your business logo design process?

Design Your Business Logo Yourself

Design your logo yourself with these 5 great, pocket friendly, free tools for logo design.

Building Blocks of a Great Logo Design

The 5 major components of every great logo design.

6 Features Every Good Business Logo Should Possess

6 characteristic features that every great business logo should possess

What are Logos and Why Does Your Business Need One?

What logos are and their importance to the growth of your brand.

8 Reasons Why Branding is Vital for Your Marketing Campaign

8+ reasons why branding is important for Marketing your business and some more.

The Place of Branding in Marketing Your Business

A short yet enlightening one minute read on the he place of branding in every business' marketing campaign.

How to Launch Your Video Marketing Campaign in 7 Easy Steps

Learn how to launch a video marketing campaign in 7 well outlined, easy steps.

6 Reasons Why Your Advertsing Campaign Needs a Video Marketing Strategy

What is video marketing? Why does my business need a video marketing campaign strategy? This 2 mins read answers these questions.

3 Factors That Can Make or Kill your PPC Ad Campaign

Three factors that influence the success of your pay per click advertsing campaign

Pay-per-click Advertising as a Digital Marketing Strategy for Businesses

How to invest just a little to get massive traffic for your business website.

10+ Tips for Marketing in the Music Industry

Get top tips on how to navigate marketing in the music industry.

12 Tips on How To Use SEO Yourself To Promote Your Business Through Digital Marketing

Top tips on how to do search engine optimization yourself to promote your business using digital marketing.

6 Top Search Engines Your Business Should be on in 2021

This piece explores the importance of search engines in digital marketing and gives you the best 6 search engines for digital marketing.

Why Search Engine Optimization is important for Every Digital Marketing Campaign

Explores the importance of search engine optimization in digital marketing.

Top 5 Free Email Marketing Tools to Promote Your Business

Are you looking for a cost effective (cheap or free) way to market your products and services using emails, look no further. In this piece, we've outlined the five best tools for effective email marketing.

How to Promote Your Business Using a Powerful Email Marketing Campaign

Learn how to use email marketing to promote your business in this 3 minutes educating read..

15 Tools Every Digital Marketer Must Have in 2021

We've compiled Top tools to enable you achieve the best at various important points of your digital marketing campaign

How to Launch a Successful Social Media Marketing Campaign

Is your Business' Social Media platform suffering? Maybe there's something you're doing wrong. Do you want to market your business on social media platforms? Are you looking for a skill that can fetch you money from the comfort of your home? Come and learn about Social Media Marketing.

Top Content Marketing Hacks Digital Marketers Need to Know

Are you thinking of going into content marketing? Or are you a content marketer looking to up your game this year? Count yourself lucky then because this feature is exactly what you need.

Top Strategies for Effective Digital Marketing

We have singled out and brought the most effective strategies for digital marketing to you in this feature.

Top Reasons Why You Need Digital Marketing

What is digital marketing? Why does your business or brand need digital marketing? These and more are what we would be focusing on in this feature.

Strategic Keys to Brand Promotion You Need to Know

In order to launch and hold a successful brand promotion, a firm and sound knowledge of the target market is imperative. The target market constitutes your potential costumers. This can be determined based on age, sex, occupation, etc. Running brand promotion without your target audience in view can lead to huge losses. A good example of such is the Abercrombie and Fitch company; they were boycotted severally by their consumers, for sexualized statements, racy taglines and at a point body-shamin